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The singer is reportedly going to stay on the streets of L.A. to raise awareness for homeless youth. According to the Daily Star, Scooter Braun wants to vamp up Bieber's image and thinks him seeing what it's like to be homeless is important.
"[Scooter] has been trying to come up with a plan to give Justin's career some longevity," a source told them. "As soon as Justin's fans grow up, it's a worry that he'll fall off the map. This seems like a solution."
Scooter is apparently is a big supporter of homeless charities, as is his father Ervin Braun recently slept rough in New York to raise awareness for the cause, too.
Miley Cyrus is also another star who has tried to bring awareness to homeless youth. She brought a homeless guy to the VMAs, and is throwing homeless young adults a holiday party this year in order to make a statement.
Do you think it's cool that Bieber's going to sleep on the streets? Chime in.